Built by operators who got tired of renting their customers.
We own and run direct-to-consumer brands. Growth meant bidding on Meta and Google every month, at a rising price, and nothing we bought lasted. So we built a system that earns discovery instead, and it worked for us first.
Co-founder
Co-founder
Co-founder
We build challenger brands and constantly got outbid by our competition.
Bidding on Google and Meta ads cost us more than our competitors with larger budgets. But AI search reset the SEO playing field, and we saw an opening.
and counting, every day
languages and countries live today
It's honestly built on frustration
We want to enable brands like ours to scale with AI, not die the slow death of paid ads for huge tech.
We're founders and operators first
We run direct-to-consumer brands ourselves. Every feature exists because we needed it on a Monday morning.
We built what we need
We had to figure this out, or we'd be dead. And Arvid's wife Emma would kill him.
It's a full reset of SEO
All websites are built for humans. Miracly turns those into agentic content. We all start (almost) fresh.
And now anyone can scale
You no longer need to have 20-years of web existence to be cited. Anyone can use Miracly to compete.
Our own growth journey
From an internal tool to a product, in four steps.
- 2023
First internal build
We built a page engine for our own brands after another year of rising ad costs.
- 2024
First outside customers
Opened the page engine to other businesses. The first customers are the brands you see in the banner.
- 2025
Agents become the reader
ChatGPT, Claude, Perplexity and Gemini start answering directly. We rebuild the engine around what an agent needs to cite you.
- 2026
Miracly
New name, same operators. One product for being the answer, on Google and in every AI.
Want to talk to the people who built it?
We answer every email ourselves, usually the same day.
hello@miracly.ai · Stockholm, Sweden